/ About the Project
With the West Edmonton Business Association (WeBA) celebrating its 30th anniversary, their goal was to improve on some of their antiquated practices to attract and engage with businesses throughout the city.
/ What we Did
We started with an updated look to their logo and brand with a special 30th anniversary ribbon. We provided custom design and development on a plethora of items and mediums from their website to their printed magazine as well as created and grew their social media presence. We also created a unique brand for their annual gala, live tweeted at several events and created a video celebrating their 30th anniversary gala that promoted their social media channels.
/ How we Helped
Our goal with WeBA was to show them how to engage with their member base and community. Methods such as rewarding members who visit the website most often by featuring their company name at the top of the member list, allowing online event bookings as well as letting members post their own news and events, resulted in a massive increase of traffic with some members visiting the website every day!